Selectra Telecom

Selectra, headquartered in Paris, is a leading company dedicated to simplifying home utility management for consumers. Founded in 2007, they provide accurate information, comparison, and subscription services for essential household expenses, aiming to make utility bills simpler, cheaper, and greener. Selectra offers services for energy, internet, mobile, insurance, banking, and moving, serving as a comprehensive resource for consumers.

Challenge

Selectra faced key challenges in providing reliable telecom comparison services, particularly for internet and mobile offerings.

• Data Aggregation from Multiple Providers: Manually gathering and standardizing data took approximately 20 hours per week, leading to delays in updating comparisons.
• Dynamic Market: Frequent plan and pricing changes required constant manual updates, increasing the risk of inaccurate information.
• Data Accuracy and Reliability: Ensuring accurate and reliable data to maintain user trust.

Solution

Snow Digital designed and implemented a comprehensive automation solution using n8n, LLM and Cloudflare. This solution automatically collects, standardizes, and delivers telecom data through a single, reliable API. Key elements included:

• Automated Data Aggregation: n8n and LLM were leveraged for efficient data collection and processing from multiple sources.
• Data Standardization and Enrichment: LLM was used to ensure data consistency, accuracy, and enrichment.
• Single Source of Truth API: A robust API was developed for reliable and scalable data access.
• Scalable Infrastructure: Leveraging Cloudflare for optimal performance and security.

Our Process

Snow Digital employed a Continuous Deployment (CD) approach, working closely with Selectra to ensure seamless integration and rapid iteration. The dynamic nature of the telecom market required continuous monitoring and adaptation, allowing us to quickly respond to changing data and ensure the solution consistently met Selectra's evolving needs.